LEGOs For Girls, LEGO Chest Hair For Susan @WhyMommy

by Angie [A Whole Lot of Nothing] on January 23, 2012

in Being Mom,Blogging,Family,Kiddos

No Princess Alone button

In the weirdest, most Awesome twist of how the world’s energy works, while I was writing this post, I received an email about Susan Niebur, Why Mommy, of Toddler Planet, who has been suffering from metastatic breast cancers and is currently going through an extremely hard bout.She’s written about how she sees strength in LEGO mini-figures, and her friends around the interwebs are sending virtual mini-figs to help her with her fight.

…and leave you with the image of a very tiny and very strong lego girl inside me, fighting the cancer with her minature sword, side-by-side with the new medicines that at once starve the cancer cells of estrogen and deprive them of their ability to grow and divide.  She is fighting, and I will fight, and my little ones will not crumble, but cheer me on in this new trial. Susan Niebur, Us Lucky

My sister works for LEGOLAND, but seeing as I get anxiety attacks when I try to build anything from my imagination or from a manual, that has no bearing on this post. And really, the fact that she works at LEGOLAND has nothing to do with this either. It really just means that we get to go to LEGOLAND for free. Neener.

Over at Curvy Girl Guide, my super Awesome friend, Nanette, wrote about the new LEGOs for girls. LEGO Friends, as they’re known, has just been released to the masses after a 4-year study conducted by LEGO to try to market to the 50% of the kid population that happens to be female.

Having two girls of my own, I make every effort to guide them into choosing what they want to play with, not what is being marketed to them to want to play with.

LEGO Friends Heartlake Vet 3188Being the socially liberal girl that I am, I was at first miffed at LEGO for making a “girl” line of LEGOs. I read the blog posts and news articles and saw the protests and petitions to get LEGO to stop “marketing to girls.” At first, I was with the angry mom mob.

But when we went to the store and actually looked at them, my girls flipped over getting a set of “Friends” that was both pink and pretty but also challenging for them to build. They spent their Christmas gift cards on getting two sets that they’re dying to put together that they can play together with their already-built Buzz Lightyear ship.

With Anna, my eldest, she has always steered towards more “boy” toys like Toy Story and Star Wars, but Claire has always steered towards more “girl” toys like Barbie and princesses. They’re all of 18 months aparts, so I know there’s no gender bias in how we’re raising them, but they are who they are and they like what they like.

They both love All Things LEGOs, and while I’d love for them to want all of the LEGOs despite the theme of the box, as long as they’re using their brains to build figures, I don’t care what color the bricks are.

There’s nothing made for both girls and boys that is perfect and 100% without any bias.

And when is someone going to get all peeved off at boys not wanting to build a LEGO Pet Care Center or a Friends Salon?

While my girls are busy building houses and dog show sets, I’ll be keeping my distance from the anxiety-causing build-a-thon and thanking LEGO for making a mini-figure with chest hair.

For Susan.

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{ 12 comments… read them below or add one }

1 Kristen January 23, 2012 at 12:25 pm

1. Your use of the word “Neener” had me cracking up. Which is great, but I’m at work, so it was kind of embarrassing.

2. Totally agree. All of it. Yes.

3. Lego with chest hair, in a leisure suit, with feathered hair? Too freaking much. Cannot handle.

The End.
An Awesome post on Kristen´s blog … Why do I share these things with you?


2 Angie [A Whole Lot of Nothing] January 23, 2012 at 9:51 pm

If you don’t love a LEGO mini-fig in a leisure suit with chest hair, I don’t want to know you.


3 Kirsty January 23, 2012 at 1:10 pm

I must admit I didn’t get what all the fuss about Lego Friends was in the first place. Before the collection came out, I was pretty miffed at Lego for NOT having a girl-focused range. OK, I know there are girls who like Star Wars and Harry Potter and fire engines and pirates and Ninjago whatever-they-ares, but that is still pretty much traditionally BOY territory (regardless of how much you try to “non-bias” stuff, the fact remains (I’m pretty sure) that more boys like this stuff than girls). Yes, my younger daughter has tons of Lego (pirates, Atlantis theme, fire engines, police…) and yes, she does often go for the more typically “boy” toys (Beyblade tops, Zorro costumes, etc.). But she’s still desperate for her birthday to come round so she can get some Lego Friends kits…
It seems to me that it’s OK for boys to like “boy” stuff, and for boys to like “girl” stuff, and for girls to like “boy” stuff. But if – God forbid – a girl likes “girl” stuff (Disney princesses, Pet Shops, Zoobles… whatever) then you, as her parent, have somehow failed and you’re buying into the gender-stereotyping thing.
This annoys me beyond belief. Lego aren’t forcing girls to buy the “Friends” collection. They’re just making the range available to whoever wants a purple Lego beauty parlor or a (really very cute) treehouse. And, if there are girls out there who DON’T want a “Mobile Police Unit” for Christmas (which is what my daughter asked for, and got), but DO want to build stuff with Legos, at least now they have the option.
As far as I’m concerned, helping my girls to be the best PEOPLE they can be (not just the best women) doesn’t mean denying them the option of liking “girly” things. Girls are still GIRLS, and as such, they’re allowed to not want to have their Lego Minifigs kill each other and prefer that they paint each other’s “nails”.
Both my daughters like Lego. Between them, they have a LOT. But I know for a fact that I will be getting my younger girl the Lego Friends Treehouse for her 8th birthday in April. And I also know that she’ll play with it just as much as she plays with the Lego Atlantis Giant Squid thing, all whilst dressed as a cross between Tinkerbell and Zorro.
An Awesome post on Kirsty´s blog … It’s the little things


4 Angie [A Whole Lot of Nothing] January 23, 2012 at 9:53 pm

All I can say is YES. And thanks for your novel. 😉


5 Bekah January 23, 2012 at 1:40 pm

While I see your side of things in the argument-gosh knows boys and girls should always have the option to choose between what kinds of toys they want to play with what mostly annoyed me about this new product was that I read in The Week that this line is actually designed to be easier to use/build that the equivalent ‘boy’ aimed product. What does that say about our expectations of girls?


6 Angie [A Whole Lot of Nothing] January 23, 2012 at 9:54 pm

I haven’t seen the “easier to use/build” language, but if they did that, they did it for me. My brain can’t handle building LEGOs.


7 lceel January 23, 2012 at 3:55 pm

I love the notion of LEGO being inclusive – but that guy with the hair (chest AND head) and the Disco Pant Suit kinda makes me think they’re reaching out to the LGBT community, as well – which they SHOULD do, if they’re going to be ‘all inclusive’ and stuff.
An Awesome post on lceel´s blog … Monday Meanders 1-23-12, Photo365 Day 23


8 Angie [A Whole Lot of Nothing] January 23, 2012 at 10:06 pm

Totally inclusive.


9 Chester January 23, 2012 at 11:32 pm

I don’t see anything wrong about Lego making a product line for the girls. I mean, everyone needs the kind of visual-spatial as well as analytical training that these toys can help instill to the kids, right?
An Awesome post on Chester´s blog … learn & master dance dvd


10 Geralynn March 6, 2014 at 6:15 pm

Bricailnle for free; your parents must be a sweetheart and a certified genius.


11 Andrea February 8, 2012 at 12:30 pm

I’m still not sure I’m a fan of the girl lego stuff, because really – do their legs have to be exposed like that? What for?

But I’m here to read your memory/post for Susan, and I think that she surely would have appreciated the hairy chest dude, definitely. I’m off to read her Lego post, as I don’t remember reading it before – although I knew the “mention” somehow.

Thanks for the smile. ;D
An Awesome post on Andrea´s blog … Remembering @whymommy


12 Angie [A Whole Lot of Nothing] February 9, 2012 at 9:54 am

Every woman loves a good hairy chest on her LEGO.


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